The truth is, hotel marketers think very traditionally. And unfortunately, this means regarding the discipline of marketing as an expense item, rather than as a return on investment.
When marketing tactics involve direct mail, sales, e-marketing, website maintenance, and then media placement, your dollars can be allocated so that they are more focused, more targeted and more effective.
Ironically while marketing budgets have decreased over the last few years, its online hotel marketing that usually took the hit, even that it is a less expensive cost item than the other marketing tactics, and that it produces more beneficial results. It’s just that it is usually considered an afterthought, rather than as a core marketing tactic.
GuestJet.com came up with ingenious idea of giving free hotel marketing options to hoteliers. Hotelier now not just get free booking engine for their website but also free marketing of their rates through guestjet.com IDS , and affiliate networks. For limited time there is no charge for signing up and immediately starting marketing free.
Not only the marketing of hotel rates, hotelier can also contact GuestJet.com for hotel website development, search engine optimization, hotel website marketing any kind of seo work.
Exposure is a key, more you expose your rates , more hits and booking you will get. Guestjet.com will expose your hotel rates through 1000’s of affiliates and agent to your customers and end result is Hassel free bookings.
|